Influencer & Community Manager

About the role

Passionate about growing brands through creators, culture and conversation? Join P&G’s new Influencer & Community team in Central Europe. You will own end‑to‑end influencer partnerships, from insight generation to performance optimisation, and keep creator‑led moments alive beyond campaigns.

Key responsibilities

• Lead locally relevant influencer, KOL and expert strategies in line with regional guidance.
• Identify, vet and onboard creators across micro, macro, celebrity and expert tiers.
• Own campaign delivery end‑to‑end, including briefing, content rollout, budget management and ROI‑focused performance analysis.
• Engage audiences on TikTok, Instagram, YouTube and Reddit, turning creator content into ongoing advocacy.
• Collaborate with Brand and Creative teams to shape social‑first content calendars and amplify high‑performing assets.

Required profile

• Proven record of managing full‑cycle influencer/creator campaigns for consumer brands.
• Strong understanding of the Ukrainian creator landscape and platform dynamics.
• Data‑driven mindset with ability to analyse performance and optimise campaigns.
• Excellent communication and collaboration skills in fast‑paced, multi‑stakeholder environments.

Required skills

• Social listening tools
• AI tools for insight generation

What we offer

• Meaningful work from day 1 with measurable impact on a global consumer‑goods portfolio.
• Continuous development, career growth and a culture of ownership and inclusion.
• Competitive total rewards, including medical care, insurance, additional leave and a flexible benefits fund.
• Hybrid work options with occasional remote days and wellbeing programmes.